ABOUT ME

Moving clients from interruption to engagement.

Social Commerce

Interesting post on the power of leveraging your social graph to go direct to the manufacturer.

I was on Teton Gravity Forum last year and got in on a group buy of bindings direct for the manufacturer.

I’m going to start leveraging my social graph of cyclists to go direct….starting with Smithers

I sold my soul to advertising

Clients and industries I’ve worked in: gambling, big tobacco, cable TV, guns, knives and swords, liquor, an online escort service, shot a commercial with a well known porn star, promoted political candidates that I didn’t support…..the list goes on.

Maybe that’s why I can’t sleep at night

Don’t let your babies grow up to be ad [...]

Reviews from the Social and Search Presentation I did with a co-worker

• I was very pleased with the presentation. I realize how little I know about the subject, and how great the opportunities are for my company. Great presentation!• This event was great. Wonderful information. It would even be great if we could get some follow up information on this one, with some of the [...]

facebook gangsta

Generation Now

I just walked by a recent college graduate’s desk at our office: He was twittering, listening to his iPod, texting with his iPhone, Facebook up on his computer and creating a spreadsheet. All at the same time.

one of the most interesting social media dudes I follow

But now that everyone has FINALLY woken up, the next step is to put all this shit together & make it useful for everyone else OUTSIDE the walled garden. In short, that means:

1. Use 3rd-party account infrastructure to provide single sign-on / “no login required” 2. Use profile data [...]

Social Media Optimization

Social Media Optimization Commentary

@ replies

How @replies work on Twitter

Those who laugh at Twitter and trivialize it are insulting the very users they want to engage with.