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Moving clients from interruption to engagement.

10 Questions not to ask a social media panel

Great article from onlineSpin

1) How are you measuring social media?I heard a guy from Best Buy describe this answer the best “i hope they don’t discover a way to measure it”

2) How do you determine the return on investment for social media?

3) How do you make something viral?

4) How do you plan social media [...]

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American Marketing Association Talking Points

I’m on a panel tomorrow night for MN AMA. Here are the questions we are talking about. 1st off, I have not heard the word “alternative media” for years so I will be arguing that there is no such thing as alternative media. Event info

Let me know your thoughts on the questions below. If I [...]

Social Media – What to do

ListeningBuild ego searches using Technorati and Google Blogsearch Comment frequently (and meaningfully) on blogs that write about you and your posts Don’t forget the conversations hiding in Twitter (use Summize.com) and Friendfeed. Be sure to stay aware of those. If you can afford it, buy professional listening tools, like Radian6 or others in that category. [...]

“If you’re not on MySpace, you don’t exist”

Why Youth (Heart) Social Network Sites: The Role of Networked Publics in TeenageSocial Life

Would you quit your job for facebook?

A recent study by Vnunet found that “nearly a third of younger employees would consider quitting their job if Facebook was banned in the workplace.”

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What is Twitter?

From the horse’s mouth